Behavioural Analytics Manager
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Career
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Behavioural Analytics Manager
Remote / Global
Full-time
Behavioural Analytics Manager
Key Responsibilities
Analyse user behaviour across digital products to identify behavioural patterns, trends, and growth opportunities.
Develop behavioural segmentation models to better understand user intent and customer journeys.
Identify friction points that impact activation, engagement, retention, and conversion.
Build behavioural dashboards and reports that translate complex data into clear business recommendations.
Partner with Product, Marketing, Lifecycle, and Operations teams to optimise customer experiences using behavioural insights.
Design, monitor, and evaluate experiments to validate behavioural hypotheses and measure their business impact.
Define behavioural KPIs and contribute to the continuous improvement of analytics frameworks.
Present insights and strategic recommendations to stakeholders, supporting data-driven decision-making across the organisation.
Requirements
Experience in behavioural analytics, product analytics, digital analytics, customer insights, or a related analytical role.
Strong understanding of customer behaviour, user journeys, and behavioural segmentation.
Experience working with behavioural data, analytics platforms, and data visualisation tools.
Excellent analytical thinking and the ability to transform data into practical business recommendations.
Familiarity with experimentation methodologies, including A/B testing and hypothesis validation.
Strong communication skills with the ability to present insights to both technical and non-technical stakeholders.
Proactive mindset, curiosity, and a passion for understanding human behaviour through data.
Strong English proficiency for internal communication.
What We Offer
Opportunity to build and shape behavioural intelligence capabilities across multiple digital platforms.
Work with rich behavioural datasets that influence product strategy and customer experience.
Close collaboration with Product, Marketing, AI, and Operations teams.
Fully remote work environment with flexible working hours.
Competitive compensation.
Long-term projects, continuous learning, and opportunities for professional growth.
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Behavioural Analytics Manager
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